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Business Management with Marketing BSc

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Business Management with Marketing BSc

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    Key Information

    • Study Level:

      Bachelor

    • Duration:

      4 Years

    • Study Mode:

      Full Time

    • Start Date:

      01 September 2019

    • Tuition Fees EU/EEA:

      £ 9,250 Per Year

      These fees apply to students from the EU/EEA

    • Tuition Fees International :

      £ 10,600

      These fees apply to students from outside the EU/EEA

    institution

    Harper Adams University

    Harper Adams got its start back in 1901, at the close of the Victorian Era. Even then, its focus was firmly set on managing food and resource production in a scientific, sustainable and responsible manner. Indeed, the addition of a substantial Innovation Centre in the main campus allows a new focus on industrial advancement, and […]

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    Course Summary

    Harper Adams University’s BSc in Business Management with Marketing is a great way to begin a career in marketing. The degree program will give you three core skillsets:

    • A deep understanding of the discipline of marketing, which will make your degree extremely desirable for recruiters and employers looking for marketing executives and managers
    • A general business education, which will allow you to take on nearly any role in the public or private sectors, in nearly any industry
    • A wide range of transferrable skills which can be applied in nearly any career you can imagine

    One of the strongest selling points of Harper Adams’ Business Management with Marketing BSc degree is that successful completion also qualifies you to register for a Level 5 Award in Management and Leadership from the Chartered Management Institute. This will look great on any CV, and ensures potential employers that you are qualified to take on responsible roles in their organisations.

    If you are changing direction after starting in another career area, you will possess valuable work experience and professional awareness. Many employers actively seek candidates with these benefits. Our network of contacts, a dedicated employability service and a reputation in the legal profession mean we also have an outstanding track-record of finding students legal employment.Many employers favour GDL students in an increasingly competitive legal job market. Through studying another degree subject, you will have gained many transferable skills. By taking the conversion route into law, you are showing motivation and determination by choosing law at a later stage than some others. This looks good to employers.

    If you are changing direction after starting in another career area, you will possess valuable work experience and professional awareness. Many employers actively seek candidates with these benefits. Our network of contacts, a dedicated employability service and a reputation in the legal profession mean we also have an outstanding track-record of finding students legal employment.Many employers favour GDL students in an increasingly competitive legal job market. Through studying another degree subject, you will have gained many transferable skills. By taking the conversion route into law, you are showing motivation and determination by choosing law at a later stage than some others. This looks good to employers.

    Course Outline

    Year 1 Modules

    • Business Communication Technology
    • Business Data Analysis
    • Creativity and Enterprise
    • Introduction to Economics
    • Logistics and Distribution
    • Marketing Principles
    • Professional Skills Development
    • The Organisation in its Environment
    • Language I (French, German or Spanish)

    Year 2 Modules

    • E-Business
    • Economic Policies
    • Financial Decision Making
    • Group Market Research Project
    • International Marketing
    • Marketing Communications
    • Project and Event Management
    • Sales and Customer Service
    • Language II (French, German or Spanish)

    Year 3 (Placement)

    All students of this BSc course will spend year 3 in a paid placement, learning how marketing teams really work in a modern organisation. This will be arranged with the help of the university’ careers department, and could be in the UK or abroad, depending on the available placements and your own career goals. It is a wonderful way to set yourself apart from the crowd when it comes time to start applying for work.

    Year 4 Modules

    • Consumer Behaviour
    • Honours Research Project
    • Leadership and People Management
    • New Product Development
    • Strategic Management
    • Supply Chain Management
    • Management Consultancy Project

    Learning & Teaching

    Harper Adams University’s business degree programs include a core curriculum of modules designed to give you practical business, leadership and management skills. These include critical thinking, strategic and tactical analysis, written and verbal communication and problem solving. Classes will be taught via lectures, tutorials, practical sessions, coursework, case studies and term end examinations. Lastly, you will undertake a major final year project on a topic you choose with the support of academic staff.

    Career Possiblities

    The majority of students who successfully complete Harper Adams’ Business Management with Marketing BSc program have every intention of building a career in marketing or business management. However, many more options will be open to you. Recent graduates have gone into careers as widely separated as web design, events management, financial services, publishing, recruitment, consultancy, accountancy, sales and marketing. In the end, you can build nearly any career you might want

    Entry Credit

    This course grants successful graduates a 4 year BSc degree with integrated placement.

    Applicants may apply based on an International Baccalaureate with 28 points (or better). They must have a relevant subject at level 5 or better. Other qualifications are accepted, and full details can be found here.

    English language requirements for international students can be found here.

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