This BA course is delivered over 1 year at full time. You’ll be expected to jump right in with self-directed study, practice and research, and to deliver your final business project, demonstrating what you’ve learned.

Modules include:

• Business Strategy

Here you’ll study the terminology and application of strategic decision making. You’ll explore strategy process, strategy content and strategy context.

• Marketing Strategy and Planning

You need a plan to enact that strategy. This module explores the actual creation and capturing of value from your customers and partner organisations.

• Enterprise Sustainability and Business Ethics

Here you’ll explore how to derive positive economic value from concepts like sustainable operations and ethical self-governance, and how to make them part of your strategy.

• Entrepreneurship and Creativity

Here you’ll study creative approaches to entrepreneurship generally as well as the factors which define a successful enterprise in the creative industries.

• Business Research

Here you’ll learn to research business topics and analyse the data to arrive at useful conclusions.

The creative industries are well ahead of the curve, growing at a faster rate than the UK economy generally. At the same time, design, art and media has never had a greater impact on people’s everyday lives. This makes your Business and Innovation Management degree very marketable. Recent University for the Creative Arts business graduates have entered Graduate Training Schemes, Post-Graduate Study, or joined several industries as Junior Mangers, Entrepreneurs or Buyers.