How can a brand-new start-up be worth billions? Why do some attract investors like mad while others struggle? Narrative and Numbers explains it all.
What does this book cover?
This book demonstrates how the right narrative can inspire investors to take bigger risks. It also uses a range of well-known case studies to anchor its theory in real world examples.
About the Author
Aswath Damodaran has been called ‘The Dean of Valuation’. He teaches finance at NYU’s Stern School of Business, specialising in equity valuation and corporate finance.
This is a great chance to learn from a renowned expert in the field. In the end, Narrative and Numbers shows you how to use both logic and creativity to spot a winning start-up idea, or to spin your own company story to become a winning start-up yourself.